Focus group room with one-way mirror, microphones, and chairs arranged around a table
since 2002

The sound of a focus group starting up

HOW WE RECRUIT

We don't recruit for the screen. We recruit for the data.

A clean dataset starts the second we pick up the phone in Ashburn. Our national recruiting house fills groups on quality first, quotas second, speed third. In that order.

Get clean data and qualified recruits for your next study.

From national recruiting to facility-based fieldwork in the New York metro, we deliver what we promise. No surprises, just results.

CLIENT FEEDBACK

Hear what our clients say about New York metro fieldwork

Advanced Focus delivered a clean national recruit on a tight timeline. Their team understood exactly what our screener required and nailed the turnout.

Megan Kohler

Megan Kohler

Senior Director, Field Operations at a Global Research Firm

We needed hard-to-reach B2B respondents across five cities. Advanced Focus executed the national portion without a single miss. Solid work.

David Tran

David Tran

VP of Insights, Mid-Sized CPG Brand

They handled a sensitive healthcare study with complete professionalism. The facility in New York was well-equipped, and the data came back clean.

Alison Reeves

Alison Reeves

Qualitative Research Manager, Healthcare Consultancy

22 YEARS IN FIELD

Qualitative solutions built on 22 years of fieldwork

Since 2002, we have been recruiting the right participants for the hard-to-recruit projects. Our approach is grounded in real-world data collection, not theory.

Focus group table with coffee and notes
Moderator leading a qualitative discussion
Recruitment database on laptop
In-depth interview in progress
Research facility waiting area
Signed consent forms on clipboard
BY THE NUMBERS

What kind of track record does a 22-year-old firm build?

Every number here represents a real project, a clean recruit, or a client who came back. No fluff.

22+

Years in Fieldwork

50+

Annual Projects

6K+

Recruits Placed